4.9/5.0
Reviewed on
Work with a top web design agency in New Jersey. As a trusted partner by innovative SaaS and AI companies.
Groto delivers AI-driven, responsive web design in New Jersey, helping startups, SaaS companies, and growing businesses increase engagement, improve conversions, and scale faster online.
Oh, you like numbers? Here’s a few that tell our story.
Products delivered
globally, with creative excellence
Products delivered
globally, with creative excellence
Products delivered
globally, with creative excellence
USD raised in funding
by clients, proving our success
USD raised in funding
by clients, proving our success
USD raised in funding
by clients, proving our success
Countries served
great design knows no borders
Countries served
great design knows no borders
Countries served
great design knows no borders
Five star reviews
trusted by clients on top platforms
Five star reviews
trusted by clients on top platforms
Five star reviews
trusted by clients on top platforms
Mediocrity is boring. You know it, we fix it.
Mediocrity is boring. You know it, we fix it.
Services
Services
AI-First UX Design
We streamline complex SaaS and AI products to boost engagement, retention, and user efficiency
AI-First UX Design
We streamline complex SaaS and AI products to boost engagement, retention, and user efficiency
AI-First UX Design
We streamline complex SaaS and AI products to boost engagement, retention, and user efficiency
Comprehensive web design services for New Jersey businesses
Your website is more than an online presence—it’s your first impression, credibility signal, and growth engine. In a competitive New Jersey market, your site must communicate value instantly and guide users toward action. Groto builds strategic, high-performing websites designed to convert visitors into customers.
AI-powered web design that simplifies complex journeys and improves usability
SaaS and startup website design built to educate users and drive activation
Fully responsive web design optimized for mobile, tablet, and desktop
Conversion-focused layouts for lead generation, eCommerce, and SaaS platforms
UX research and visual storytelling that strengthens brand trust
Pixel-perfect execution by experienced professional web designers
Scalable, performance-driven builds designed for long-term growth across New Jersey
We don’t design for vanity. We design for results.
We don’t design for vanity. We design for results.
We don’t design for vanity. We design for results.
Selected work
Selected work
Selected work
Explore our work
Web design agency that brands trust
Web design agency that brands trust
2K25
roto’s approach as an AI-first web design agency
As an AI-first web design agency in New Jersey, Groto blends data, automation, and human-centered design to create websites that adapt, learn, and convert.
Personalized user experiences driven by behavioral insights
Personalized user experiences driven by behavioral insights
Personalized user experiences driven by behavioral insights
Predictive design systems that anticipate user intent
Predictive design systems that anticipate user intent
Predictive design systems that anticipate user intent
Intelligent content optimization based on engagement patterns
Intelligent content optimization based on engagement patterns
Intelligent content optimization based on engagement patterns
Conversion-driven layouts refined with AI insights
Conversion-driven layouts refined with AI insights
Conversion-driven layouts refined with AI insights
Seamless responsiveness across devices and browsers
Seamless responsiveness across devices and browsers
Seamless responsiveness across devices and browsers
Future-ready architecture built to scale with your business
Future-ready architecture built to scale with your business
Future-ready architecture built to scale with your business
Our goal is simple:
Turn your website into a smart, revenue-generating platform.
Turn your website into a smart, revenue-generating platform.
Turn your website into a smart, revenue-generating platform.
Success
stories
If design had grades, we’d be scoring straight A’s because...
Success
stories
If design had grades, we’d be scoring straight A’s because...
Super responsive, detail-oriented, and great planners. Definitely recommend working with this amazing team!
Megan Love
VP Marketing, Axero Solution, USA
Super responsive, detail-oriented, and great planners. Definitely recommend working with this amazing team!
Megan Love
VP Marketing, Axero Solution, USA
Groto delivered consistent, responsive, and visually engaging designs. The team took their time to brainstorm and innovate, responded to needs, and communicated via in-person and virtual meetings, emails, and messages.
ZengKeat Giam
CEO, Gusu
Groto delivered consistent, responsive, and visually engaging designs. The team took their time to brainstorm and innovate, responded to needs, and communicated via in-person and virtual meetings, emails, and messages.
ZengKeat Giam
CEO, Gusu
Groto delivered consistent, responsive, and visually engaging designs. The team took their time to brainstorm and innovate, responded to needs, and communicated via in-person and virtual meetings, emails, and messages.
ZengKeat Giam
CEO, Gusu
Groto revamped our 30-page website, and the experience was seamless. They moved fast, kept us in the loop, and nailed the design. Highly recommend them for anything design and UX.
1.25X
Customer retention
2.3X
Conversion rate
Simon Berkenhead
CEO, IVHQ
Groto revamped our 30-page website, and the experience was seamless. They moved fast, kept us in the loop, and nailed the design. Highly recommend them for anything design and UX.
1.25X
Customer retention
2.3X
Conversion rate
Simon Berkenhead
CEO, IVHQ
Groto revamped our 30-page website, and the experience was seamless. They moved fast, kept us in the loop, and nailed the design. Highly recommend them for anything design and UX.
1.25X
Customer retention
2.3X
Conversion rate
Simon Berkenhead
CEO, IVHQ
The Groto process
How our web design company helps New Jersey brands scale smarter
01
Discovery & Research
We analyze your users, goals, and digital ecosystem. Through audits, workshops, and behavioral research, we uncover what your website actually needs to perform.
01
Discovery & Research
We analyze your users, goals, and digital ecosystem. Through audits, workshops, and behavioral research, we uncover what your website actually needs to perform.
01
Discovery & Research
We analyze your users, goals, and digital ecosystem. Through audits, workshops, and behavioral research, we uncover what your website actually needs to perform.
02
Web Strategy & Wireframing
We design clear site structures and user flows that remove friction. Every layout is mapped to guide visitors toward conversions—whether it’s leads, signups, or sales.
02
Web Strategy & Wireframing
We design clear site structures and user flows that remove friction. Every layout is mapped to guide visitors toward conversions—whether it’s leads, signups, or sales.
02
Web Strategy & Wireframing
We design clear site structures and user flows that remove friction. Every layout is mapped to guide visitors toward conversions—whether it’s leads, signups, or sales.
03
Visual Design & Interactive Prototypes
Your brand comes alive through high-fidelity designs and clickable prototypes. This allows validation, testing, and refinement before development begins.
03
Visual Design & Interactive Prototypes
Your brand comes alive through high-fidelity designs and clickable prototypes. This allows validation, testing, and refinement before development begins.
03
Visual Design & Interactive Prototypes
Your brand comes alive through high-fidelity designs and clickable prototypes. This allows validation, testing, and refinement before development begins.
04
Frontend Development & Handoff
You receive clean, scalable files or production-ready builds. Everything is documented, optimized, and ready to launch—without surprises.
04
Frontend Development & Handoff
You receive clean, scalable files or production-ready builds. Everything is documented, optimized, and ready to launch—without surprises.
04
Frontend Development & Handoff
You receive clean, scalable files or production-ready builds. Everything is documented, optimized, and ready to launch—without surprises.
Tailored web design solutions with AI-powered innovation
From complexity to clarity, without friction
Groto’s process is collaborative, transparent, and performance-focused—built to move fast without cutting corners.
Specialists in SaaS web design and AI-powered digital experiences
Proven experience across SaaS, eCommerce, fintech, healthcare, and enterprise
01
Proven experience across SaaS, eCommerce, fintech, healthcare, and enterprise
01
Proven experience across SaaS, eCommerce, fintech, healthcare, and enterprise
01
Flexible engagement models—from a dedicated designer to a full-stack team
02
Flexible engagement models—from a dedicated designer to a full-stack team
02
Flexible engagement models—from a dedicated designer to a full-stack team
02
Continuous testing, measurement, and iteration
03
Continuous testing, measurement, and iteration
03
Continuous testing, measurement, and iteration
03
Scalable systems designed for usability, speed, and growth
04
Scalable systems designed for usability, speed, and growth
04
Scalable systems designed for usability, speed, and growth
04
Ready for scale
From AIUX to brand design, get part-time or full-time designers with 24-hour onboarding, strategic guidance, and complete flexibility.
From AIUX to brand design, get part-time or full-time designers with 24-hour onboarding, strategic guidance, and complete flexibility.
7-day free trial
Test us with a real design task. Get a key part of your project delivered—risk-free. Only pay if you love it.
All design needs met
Scale your team up or down anytime. Switch between UX, social media, motion, or marketing needs—all in one flexible subscription.
Design Requests
Create wireframes for MVP
Create wireframes for MVP
Create wireframes for MVP
Update landing page UI
Update landing page UI
Update landing page UI
Update landing page UI
Update landing page UI
Update landing page UI
Fix button color: #F9452D
Fix button color: #F9452D
Fix button color: #F9452D
Create 5 social media creatives
Create 5 social media creatives
Create 5 social media creatives
Valid for all monthly subscriptions
Download UX audit report
6
UX strategy insights ready in 2 weeks
In Part-Time & Full-Time plans, receive a UX audit in 2 weeks—packed with design insights, customer data, and next steps.
10:45
Amani, UX Designer
Today 09:17
Hey👋🏼 The look and feel of the homepage is ready. Here's the Figma prototype for review!
Start fast. Pause up to 3 weeks per quarter. Cancel anytime with credit rollover. Designers trained for AI startups, SaaS, and enterprise workflows.
Meet your designer
in 24 hours
Meet your Designer
in 24 hours
Meet your designer
in 24 hours
Transform your digital presence with web design in New Jersey.
At Groto, we blend user-centered design with advanced AI capabilities to deliver web design services in New Jersey that adapts, predicts, and personalizes. Our web design agency transforms static websites and apps into adaptive, AI-powered platforms that boost satisfaction, loyalty, and growth. We're focused on building experiences that convert visitors into customers and keep them coming back.
Awards & Recognition
Designed for global
brands like Colgate, KPMG, TATA, and Suzuki
Designed for global
brands like Colgate, KPMG, TATA, and Suzuki
Designed for global
brands like Colgate, KPMG, TATA, and Suzuki
Web Design Featured
on Dribbble’s front page and Product Hunt
Web design featured
on Dribbble’s front page and Product Hunt
Web Design Featured
on Dribbble’s front page and Product Hunt
Creative Director
in the top 3% of web design talent worldwide
Creative director
in the top 3% of web design talent worldwide
Creative Director
in the top 3% of web design talent worldwide
Trusted by
25+ YC and Seed-stage startups
Trusted by
25+ YC and Seed-stage startups
Trusted by
25+ YC and Seed-stage startups
Why choose Groto as your web design partner in New Jersey
Not just a web design agency. A growth partner.
Choosing a web design agency isn't just about skill. It's about synergy. We work as embedded partners with some of the most forward-thinking companies.
Frequently Asked Questions – Web Design Services in New Jersey
We’ve Heard It All. Here’s What You Really Need to Know.
What makes Groto a leading web design company in New Jersey?
Groto is a full-service web design company in New Jersey that focuses on performance, not just visuals. We combine custom web design, UX strategy, AI-driven insights, and conversion optimization to build websites that actually support business growth. Unlike template-based agencies, we design every website around your users, goals, and market—ensuring your digital presence stands out and converts consistently.
Do you offer custom web design services for New Jersey businesses?
Yes. Our custom web design services in New Jersey are tailored to your brand, audience, and growth stage. Whether you’re a startup, SaaS company, or established business, we create bespoke website structures, visual systems, and user flows that align with your business objectives—no pre-built themes, no shortcuts.
How does AI-powered web design improve website performance?
Our AI-powered web design approach uses data and behavioral insights to enhance user experience and conversions. AI helps us optimize layouts, personalize content, predict user intent, and refine navigation paths. For New Jersey businesses, this means smarter websites that adapt to user behavior and consistently improve engagement and conversion rates.
Is responsive web design included in your New Jersey web design services?
Absolutely. Every project includes responsive web design, ensuring your website performs seamlessly across mobile phones, tablets, and desktops. A mobile-first approach not only improves usability but also strengthens SEO rankings and keeps users engaged regardless of device.
Can you design SEO-friendly websites for New Jersey companies?
Yes. All our websites are built with SEO-friendly web design best practices, including clean code, fast loading speeds, optimized site structure, and UX-focused layouts. This ensures search engines can easily crawl your site while users enjoy a smooth, intuitive experience—supporting long-term organic growth in New Jersey markets.
Do you specialize in SaaS and startup web design in New Jersey?
We do. Groto has deep expertise in SaaS web design and startup website design. We focus on clear messaging, onboarding flows, product storytelling, and conversion-focused UX that help startups explain value quickly and move users from interest to action.
How long does a professional web design project usually take?
Most professional web design projects in New Jersey take between 4 to 8 weeks, depending on complexity, number of pages, and required features. Our structured process—discovery, strategy, design, and handoff—ensures timelines stay predictable without compromising quality.
What makes Groto a leading web design company in New Jersey?
Groto is a full-service web design company in New Jersey that focuses on performance, not just visuals. We combine custom web design, UX strategy, AI-driven insights, and conversion optimization to build websites that actually support business growth. Unlike template-based agencies, we design every website around your users, goals, and market—ensuring your digital presence stands out and converts consistently.
Do you offer custom web design services for New Jersey businesses?
Yes. Our custom web design services in New Jersey are tailored to your brand, audience, and growth stage. Whether you’re a startup, SaaS company, or established business, we create bespoke website structures, visual systems, and user flows that align with your business objectives—no pre-built themes, no shortcuts.
How does AI-powered web design improve website performance?
Our AI-powered web design approach uses data and behavioral insights to enhance user experience and conversions. AI helps us optimize layouts, personalize content, predict user intent, and refine navigation paths. For New Jersey businesses, this means smarter websites that adapt to user behavior and consistently improve engagement and conversion rates.
Is responsive web design included in your New Jersey web design services?
Absolutely. Every project includes responsive web design, ensuring your website performs seamlessly across mobile phones, tablets, and desktops. A mobile-first approach not only improves usability but also strengthens SEO rankings and keeps users engaged regardless of device.
Can you design SEO-friendly websites for New Jersey companies?
Yes. All our websites are built with SEO-friendly web design best practices, including clean code, fast loading speeds, optimized site structure, and UX-focused layouts. This ensures search engines can easily crawl your site while users enjoy a smooth, intuitive experience—supporting long-term organic growth in New Jersey markets.
Do you specialize in SaaS and startup web design in New Jersey?
We do. Groto has deep expertise in SaaS web design and startup website design. We focus on clear messaging, onboarding flows, product storytelling, and conversion-focused UX that help startups explain value quickly and move users from interest to action.
How long does a professional web design project usually take?
Most professional web design projects in New Jersey take between 4 to 8 weeks, depending on complexity, number of pages, and required features. Our structured process—discovery, strategy, design, and handoff—ensures timelines stay predictable without compromising quality.
What makes Groto a leading web design company in New Jersey?
Groto is a full-service web design company in New Jersey that focuses on performance, not just visuals. We combine custom web design, UX strategy, AI-driven insights, and conversion optimization to build websites that actually support business growth. Unlike template-based agencies, we design every website around your users, goals, and market—ensuring your digital presence stands out and converts consistently.
Do you offer custom web design services for New Jersey businesses?
Yes. Our custom web design services in New Jersey are tailored to your brand, audience, and growth stage. Whether you’re a startup, SaaS company, or established business, we create bespoke website structures, visual systems, and user flows that align with your business objectives—no pre-built themes, no shortcuts.
How does AI-powered web design improve website performance?
Our AI-powered web design approach uses data and behavioral insights to enhance user experience and conversions. AI helps us optimize layouts, personalize content, predict user intent, and refine navigation paths. For New Jersey businesses, this means smarter websites that adapt to user behavior and consistently improve engagement and conversion rates.
Is responsive web design included in your New Jersey web design services?
Absolutely. Every project includes responsive web design, ensuring your website performs seamlessly across mobile phones, tablets, and desktops. A mobile-first approach not only improves usability but also strengthens SEO rankings and keeps users engaged regardless of device.
Can you design SEO-friendly websites for New Jersey companies?
Yes. All our websites are built with SEO-friendly web design best practices, including clean code, fast loading speeds, optimized site structure, and UX-focused layouts. This ensures search engines can easily crawl your site while users enjoy a smooth, intuitive experience—supporting long-term organic growth in New Jersey markets.
Do you specialize in SaaS and startup web design in New Jersey?
We do. Groto has deep expertise in SaaS web design and startup website design. We focus on clear messaging, onboarding flows, product storytelling, and conversion-focused UX that help startups explain value quickly and move users from interest to action.
How long does a professional web design project usually take?
Most professional web design projects in New Jersey take between 4 to 8 weeks, depending on complexity, number of pages, and required features. Our structured process—discovery, strategy, design, and handoff—ensures timelines stay predictable without compromising quality.
Book a call
Book a call
Turn your website into a growth engine
With Website Development Leaders
Need something fast? Try our 3-day sprint. We’ll show you what’s possible.
Harpreet Singh
Founder and Creative Director
Get in Touch
Turn your website into a growth engine
With Website Development Leaders
Need something fast? Try our 3-day sprint. We’ll show you what’s possible.
Harpreet Singh
Founder and Creative Director
Get in Touch
Turn your website into a growth engine
With Website Development Leaders
Need something fast? Try our 3-day sprint. We’ll show you what’s possible.
Harpreet Singh
Founder and Creative Director
Get in Touch