UX Strategy Services for High-Growth Digital Products

We see UX as a growth driver. Through UX audits, research, and journey mapping, we identify friction points and deliver playbooks that improve onboarding, boost conversions, and create retention strategies that help teams scale with measurable confidence.

Why Choose Groto for UX Strategy?

Full-Stack Design, All Under One Roof

Groto is a full-stack product design agency. From ux strategy and user research to UI systems and design delivery, every service is built by a team that's worked with Fortune 500's and fast-growing startups alike. Our Creative Director ranks in the top 3% of UX talent globally, and every engagement benefits from this level of rigor.

Specialists in UX Strategy for SaaS & AI

Human-Centered, Results-Driven

Full-Stack Design, All Under One Roof

Specialists in UX Strategy for SaaS & AI

Human-Centered, Results-Driven

Mediocrity is boring. You know it. We fix it.

Mediocrity is boring. You know it. We fix it.

Groto is the UX strategy partner for companies that refuse to settle. Our team transforms scattered ideas and feature-led thinking into scalable, human-first user experience strategy that delivers clarity, conversion, and business alignment. We align design with purpose through structured flows, research-backed journeys, and product decisions grounded in real insight.

If you're building the next big thing in tech, you need more than beautiful interfaces, you need a foundation of strategy that can grow with your product.

What We Deliver

  • 01

    Product & UX Audits

  • 02

    Behavioral Analytics + Heatmap Reviews

  • 03

    Persona Mapping & User Journeys

  • 04

    Information Architecture & Navigation

  • 05

    Content Strategy & Messaging Alignment

  • 06

    UX Strategy Decks for Investors or Stakeholders

  • 07

    Wireframe-level Recommendations for Critical Flows

  • 08

    Research & Testing Recommendations

  • 09

    Design strategy examples customized to your team

Our Process

Research-Informed, Not Just Research-Heavy

We integrate both qualitative and quantitative insights, interviews, analytics, product telemetry, to shape an actionable ux strategy roadmap.

Research-Informed, Not Just Research-Heavy

We integrate both qualitative and quantitative insights, interviews, analytics, product telemetry, to shape an actionable ux strategy roadmap.

SaaS + AI Fluenc

We understand how to use AI for UX strategy, not just where to add AI but how to make it trustworthy, explainable, and discoverable through UX flows.

SaaS + AI Fluenc

We understand how to use AI for UX strategy, not just where to add AI but how to make it trustworthy, explainable, and discoverable through UX flows.

Built for Speed, Not Compromise

We work fast, and we work deep. Our ui ux services are designed to give product teams clarity within 2–4 weeks, so execution doesn’t stall.

Built for Speed, Not Compromise

We work fast, and we work deep. Our ui ux services are designed to give product teams clarity within 2–4 weeks, so execution doesn’t stall.

Extendable into Full Delivery

Once the strategy is solid, we can move into design, prototyping, testing, and handoff. No need to restart. We’re already aligned.

Extendable into Full Delivery

Once the strategy is solid, we can move into design, prototyping, testing, and handoff. No need to restart. We’re already aligned.

Who we Partner with

Founders building their first scalable UX
Founders building their first scalable UX
Founders building their first scalable UX
PMs looking to align features with user goals
PMs looking to align features with user goals
PMs looking to align features with user goals
Growth teams aiming to reduce drop-offs
Growth teams aiming to reduce drop-offs
Growth teams aiming to reduce drop-offs
Enterprise UX leaders modernizing legacy workflows
Enterprise UX leaders modernizing legacy workflows
Enterprise UX leaders modernizing legacy workflows
Tech orgs bringing AI features to life through design
Tech orgs bringing AI features to life through design
Tech orgs bringing AI features to life through design

Let’s Build a Smarter UX Strategy

Whether you're launching a new product, refining your platform, or designing an AI experience, our UX strategy team helps you make it all make sense. Get clarity. Move faster. Build smarter.

Get in touch hello@letsgroto.com

Groto, UX strategy that scales with you.

FAQ

We’ve heard it all. Here’s everything you need to know before working with us.

What makes Al-first UX design different?

Al-first UX requires clarity, transparency, and flow design that reflects how AI behaves. It's not just UI-it's logic, trust, and performance on every screen.

Can you help with a copilot or assistant?

Yes. We've built enterprise-grade copilots and AI chat tools from scratch—including prompt engineering design, fallback logic, and UI workflows.

What tools do you use for UX testing?

We use Maze, Newbury, and user interviews for testing. For analytics, we often integrate tools like Clarity and GA to analyze behavior post-launch.

What does your end-to-end UX process look like?

Our process starts with AI product discovery-workshops, use case mapping, and aligning AI behavior with user needs. We architect flows, decision trees, and trust frameworks, then prototype conversational and interface designs. Finally, we test with real users, iterate fast, and deliver developer-ready files and prompt specs.

Can we try your services before committing?

Yes. We offer a 3-day trial or our ux audit services to prove value upfront. You'll see how our approach can make your AI product more usable, lovable, and trusted-before you decide to move forward.

Can you do a landing page design?

Yes, Groto offers landing page design as part of its comprehensive UI/UX services. Whether you need a new landing page or want to update an existing one, Groto's team can handle everything from wireframes and user flows to high-fidelity UI and interactive prototypes.

What is the price for UI/UX design services?

The prices for UI/UX design services vary. For detailed information contact now!

What makes Al-first UX design different?

Al-first UX requires clarity, transparency, and flow design that reflects how AI behaves. It's not just UI-it's logic, trust, and performance on every screen.

Can you help with a copilot or assistant?

Yes. We've built enterprise-grade copilots and AI chat tools from scratch—including prompt engineering design, fallback logic, and UI workflows.

What tools do you use for UX testing?

We use Maze, Newbury, and user interviews for testing. For analytics, we often integrate tools like Clarity and GA to analyze behavior post-launch.

What does your end-to-end UX process look like?

Our process starts with AI product discovery-workshops, use case mapping, and aligning AI behavior with user needs. We architect flows, decision trees, and trust frameworks, then prototype conversational and interface designs. Finally, we test with real users, iterate fast, and deliver developer-ready files and prompt specs.

Can we try your services before committing?

Yes. We offer a 3-day trial or our ux audit services to prove value upfront. You'll see how our approach can make your AI product more usable, lovable, and trusted-before you decide to move forward.

Can you do a landing page design?

Yes, Groto offers landing page design as part of its comprehensive UI/UX services. Whether you need a new landing page or want to update an existing one, Groto's team can handle everything from wireframes and user flows to high-fidelity UI and interactive prototypes.

What is the price for UI/UX design services?

The prices for UI/UX design services vary. For detailed information contact now!

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Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Book a Call