SaaS UX Design Agency That Knows How to Scale

We know SaaS inside and out. Our work reduces churn, improves onboarding, and increases feature adoption, so SaaS products convert faster and retain longer. The result: free users become paying customers, and customers become loyal advocates for your platform.

Why Choose Groto for SaaS UX Design?

Deep Experience Across Global SaaS

We've designed SaaS products in finance, health, HR tech, logistics, martech, AI, and more. We know how different your homepage, dashboard, and user onboarding need to be-and we design for each layer of the SaaS experience.

Experts in Complex Dashboards & Visualizations

Retention & Conversion-Focused

Design Systems Built to Scale

Deep Experience Across Global SaaS

Experts in Complex Dashboards & Visualizations

Retention & Conversion-Focused

Design Systems Built to Scale

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

At Groto, we design SaaS UX that's clean, intuitive, and ready to scale. From high-growth startups to enterprise SaaS platforms, we've helped teams across 12+ industries improve activation, reduce bounce rates, and create dashboards users actually understand.

As a leading saas website design agency, we know how to turn chaos into clarity whether you're dealing with multi-user flows, heavy data, or an outdated interface.

Mediocrity is boring. You know it, we fix it.

What We Deliver

  • 01

    End-to-end SaaS product design (UX/UI)

  • 02

    Complex dashboard and data visualization design

  • 03

    Signup flow and onboarding UX optimization

  • 04

    UX audits and KPI-based usability reviews

  • 05

    Scalable design systems & component libraries

  • 06

    SaaS homepage and pricing page design

  • 07

    Web app UX for multi-role, multi-device usage

  • 08

    Conversion-optimized landing page design

  • 09

    User retention strategy + engagement UX flows

Our Process

Product Discovery & UX Research

We run workshops, map user roles, and dive into your analytics. We use tools like Google Analytics, Microsoft Clarity, and Maze to spot where users drop and what they need.

Product Discovery & UX Research

We run workshops, map user roles, and dive into your analytics. We use tools like Google Analytics, Microsoft Clarity, and Maze to spot where users drop and what they need.

UX Strategy & KPI Alignment

Every UX plan is tied to signup rates, feature adoption, and retention goals. We audit your flows, identify friction points, and set up a path to higher conversion.

UX Strategy & KPI Alignment

Every UX plan is tied to signup rates, feature adoption, and retention goals. We audit your flows, identify friction points, and set up a path to higher conversion.

Visual Design & Interactive Prototyping

We build a high-fidelity UI with clickable prototypes-ready for stakeholder feedback and testing. Every screen is crafted to balance form, function, and flexibility.

Visual Design & Interactive Prototyping

We build a high-fidelity UI with clickable prototypes-ready for stakeholder feedback and testing. Every screen is crafted to balance form, function, and flexibility.

Handoff & Development Support

We create clean, Zeplin-ready files with full design documentation, developer notes, and user acceptance criteria. No dev gaps, no last-minute surprises.

Handoff & Development Support

We create clean, Zeplin-ready files with full design documentation, developer notes, and user acceptance criteria. No dev gaps, no last-minute surprises.

Who we Partner with

SaaS founders scaling from MVP to Series B
SaaS founders scaling from MVP to Series B
SaaS founders scaling from MVP to Series B
Growth-stage PMs improving activation and stickiness
Growth-stage PMs improving activation and stickiness
Growth-stage PMs improving activation and stickiness
Enterprise teams modernizing outdated UX flows
Enterprise teams modernizing outdated UX flows
Enterprise teams modernizing outdated UX flows
CTOs needing clean UI and scalable systems
CTOs needing clean UI and scalable systems
CTOs needing clean UI and scalable systems
Teams leveraging generative ai in saas development
Teams leveraging generative ai in saas development
Teams leveraging generative ai in saas development

What Sets Groto Apart

Experts in dashboard-heavy, multi-user SaaS products

01

SaaS UX design that's CRO-focused, not guesswork

02

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

3-day trial or free UX teardown included

04

Ready to Simplify Your SaaS UX?

If you're building a platform people should love-but right now they don't-let's change that. Groto helps you create SaaS products that users adopt, use, and stick with.

Groto - The SaaS UX Design Agency That Gets It.

Every flow, every feature-built to scale.

FAQ

We’ve heard it all. Here’s everything you need to know before working with us.

What makes Al-first UX design different?

Al-first UX requires clarity, transparency, and flow design that reflects how AI behaves. It's not just UI-it's logic, trust, and performance on every screen.

Can you help with a copilot or assistant?

Yes. We've built enterprise-grade copilots and AI chat tools from scratch—including prompt engineering design, fallback logic, and UI workflows.

What tools do you use for UX testing?

We use Maze, Newbury, and user interviews for testing. For analytics, we often integrate tools like Clarity and GA to analyze behavior post-launch.

What does your end-to-end UX process look like?

Our process starts with AI product discovery-workshops, use case mapping, and aligning AI behavior with user needs. We architect flows, decision trees, and trust frameworks, then prototype conversational and interface designs. Finally, we test with real users, iterate fast, and deliver developer-ready files and prompt specs.

Can we try your services before committing?

Yes. We offer a 3-day trial or our ux audit services to prove value upfront. You'll see how our approach can make your AI product more usable, lovable, and trusted-before you decide to move forward.

Can you do a landing page design?

Yes, Groto offers landing page design as part of its comprehensive UI/UX services. Whether you need a new landing page or want to update an existing one, Groto's team can handle everything from wireframes and user flows to high-fidelity UI and interactive prototypes.

What is the price for UI/UX design services?

The prices for UI/UX design services vary. For detailed information contact now!

What makes Al-first UX design different?

Al-first UX requires clarity, transparency, and flow design that reflects how AI behaves. It's not just UI-it's logic, trust, and performance on every screen.

Can you help with a copilot or assistant?

Yes. We've built enterprise-grade copilots and AI chat tools from scratch—including prompt engineering design, fallback logic, and UI workflows.

What tools do you use for UX testing?

We use Maze, Newbury, and user interviews for testing. For analytics, we often integrate tools like Clarity and GA to analyze behavior post-launch.

What does your end-to-end UX process look like?

Our process starts with AI product discovery-workshops, use case mapping, and aligning AI behavior with user needs. We architect flows, decision trees, and trust frameworks, then prototype conversational and interface designs. Finally, we test with real users, iterate fast, and deliver developer-ready files and prompt specs.

Can we try your services before committing?

Yes. We offer a 3-day trial or our ux audit services to prove value upfront. You'll see how our approach can make your AI product more usable, lovable, and trusted-before you decide to move forward.

Can you do a landing page design?

Yes, Groto offers landing page design as part of its comprehensive UI/UX services. Whether you need a new landing page or want to update an existing one, Groto's team can handle everything from wireframes and user flows to high-fidelity UI and interactive prototypes.

What is the price for UI/UX design services?

The prices for UI/UX design services vary. For detailed information contact now!

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Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Book a Call