SaaS UX Design Agency That Knows How to Scale

SaaS UX Design Agency That Knows How to Scale

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

At Groto, we design SaaS UX that's clean, intuitive, and ready to scale. From high-growth startups to enterprise SaaS platforms, we've helped teams across 12+ industries improve activation, reduce bounce rates, and create dashboards users actually understand.

As a leading saas website design agency, we know how to turn chaos into clarity whether you're dealing with multi-user flows, heavy data, or an outdated interface.

Mediocrity is boring. You know it, we fix it.

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

At Groto, we design SaaS UX that's clean, intuitive, and ready to scale. From high-growth startups to enterprise SaaS platforms, we've helped teams across 12+ industries improve activation, reduce bounce rates, and create dashboards users actually understand.

As a leading saas website design agency, we know how to turn chaos into clarity whether you're dealing with multi-user flows, heavy data, or an outdated interface.

Mediocrity is boring. You know it, we fix it.

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

At Groto, we design SaaS UX that's clean, intuitive, and ready to scale. From high-growth startups to enterprise SaaS platforms, we've helped teams across 12+ industries improve activation, reduce bounce rates, and create dashboards users actually understand.

As a leading saas website design agency, we know how to turn chaos into clarity whether you're dealing with multi-user flows, heavy data, or an outdated interface.

Mediocrity is boring. You know it, we fix it.

Simplify Complexity. Drive Conversions. Scale Your SaaS Product

Why Choose Groto for SaaS UX Design?

Deep Experience Across Global SaaS

We've designed SaaS products in finance, health, HR tech, logistics, martech, AI, and more. We know how different your homepage, dashboard, and user onboarding need to be-and we design for each layer of the SaaS experience.

Experts in Complex Dashboards & Visualizations

From admin portals to analytics dashboards, we specialize in designing visual systems that turn complexity into insight. Our UX makes big data feel approachable.

Retention & Conversion-Focused

We're not here to make things look good-we make them perform. Our designs are structured to increase usage, improve onboarding, and reduce churn, using insights from tools like GA, Newbury, and Maze.

Design Systems Built to Scale

We create modular UI libraries and design systems that make it easy to iterate fast-without sacrificing visual consistency or usability. Our approach to saas web design ensures your product can grow with your business.

What We Deliver

  • 01

    End-to-end SaaS product design (UX/UI)

  • 02

    Complex dashboard and data visualization design

  • 03

    Signup flow and onboarding UX optimization

  • 04

    UX audits and KPI-based usability reviews

  • 05

    Scalable design systems & component libraries

  • 06

    SaaS homepage and pricing page design

  • 07

    Web app UX for multi-role, multi-device usage

  • 08

    Conversion-optimized landing page design

  • 09

    User retention strategy + engagement UX flows

Our Process

Our Process

01

Product Discovery & UX Research

We run workshops, map user roles, and dive into your analytics. We use tools like Google Analytics, Microsoft Clarity, and Maze to spot where users drop and what they need.

01

Discovery & AI-Driven Research

We start with deep-dive workshops and AI-powered market analysis to map your landscape, audience, and business goals. This phase uncovers the insights that shape every strategic decision.

01

Product Discovery & UX Research

We run workshops, map user roles, and dive into your analytics. We use tools like Google Analytics, Microsoft Clarity, and Maze to spot where users drop and what they need.

02

UX Strategy & KPI Alignment

Every UX plan is tied to signup rates, feature adoption, and retention goals. We audit your flows, identify friction points, and set up a path to higher conversion.

02

Brand Strategy Development

Multiple positioning routes are explored, each validated by data and real-world context. Collaborative sessions ensure alignment with your vision and objectives.

02

UX Strategy & KPI Alignment

Every UX plan is tied to signup rates, feature adoption, and retention goals. We audit your flows, identify friction points, and set up a path to higher conversion.

03

Visual Design & Interactive Prototyping

We build a high-fidelity UI with clickable prototypes-ready for stakeholder feedback and testing. Every screen is crafted to balance form, function, and flexibility.

03

Identity Design & Brand Expression

Our designers craft visual and verbal systems that work across every channel. From logo to language, every element is tested for impact and clarity.

03

Visual Design & Interactive Prototyping

We build a high-fidelity UI with clickable prototypes-ready for stakeholder feedback and testing. Every screen is crafted to balance form, function, and flexibility.

04

Handoff & Development Support

We create clean, Zeplin-ready files with full design documentation, developer notes, and user acceptance criteria. No dev gaps, no last-minute surprises.

04

Implementation & Brand Activation

Launch support covers digital, print, and internal rollout. We use AI tools to monitor brand sentiment and performance, refining your brand growth strategy in real time.

04

Handoff & Development Support

We create clean, Zeplin-ready files with full design documentation, developer notes, and user acceptance criteria. No dev gaps, no last-minute surprises.

Who We Work With

SaaS founders scaling from MVP to Series B

SaaS founders scaling from MVP to Series B

SaaS founders scaling from MVP to Series B

Growth-stage PMs improving activation and stickiness

Growth-stage PMs improving activation and stickiness

Growth-stage PMs improving activation and stickiness

Enterprise teams modernizing outdated UX flows

Enterprise teams modernizing outdated UX flows

Enterprise teams modernizing outdated UX flows

CTOs needing clean UI and scalable systems

CTOs needing clean UI and scalable systems

CTOs needing clean UI and scalable systems

Teams leveraging generative ai in saas development

Teams leveraging generative ai in saas development

Teams leveraging generative ai in saas development

What makes Groto Different

Experts in dashboard-heavy, multi-user SaaS products

01

Experts in dashboard-heavy, multi-user SaaS products

01

Experts in dashboard-heavy, multi-user SaaS products

01

SaaS UX design that's CRO-focused, not guesswork

02

SaaS UX design that's CRO-focused, not guesswork

02

SaaS UX design that's CRO-focused, not guesswork

02

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

Testing + heatmaps via Maze, GA, Newbury & Clarity

03

3-day trial or free UX teardown included

04

3-day trial or free UX teardown included

04

3-day trial or free UX teardown included

04

Ready to Simplify Your SaaS UX?

If you're building a platform people should love-but right now they don't-let's change that. Groto helps you create SaaS products that users adopt, use, and stick with.

Groto - The SaaS UX Design Agency That Gets It.

Every flow, every feature-built to scale.

FAQ

We’ve heard it all. Here’s everything you need to know before working with us.

Do you only design dashboards?

Not at all. We design full product experiences-from signup flows and onboarding, to pricing pages, dashboards, and in-app engagement.

How do you handle different user roles?

We design layered UX systems that adapt to multi-role usage-from admins to end users, across web and mobile.

Can you integrate with our existing dev process?

Yes. We provide detailed handoff docs, Zeplin assets, and work directly with your dev team to ensure smooth implementation.

What makes Groto different from other UX agencies?

What makes Groto different from other UX agencies? We're experts in dashboard-heavy, multi-user SaaS products. Our design is CRO-focused, backed by real user insights-not guesswork. Plus, we offer fast execution, flexible engagement, and even a 3-day trial or free UX teardown to get you started.

Do you only design dashboards?

Not at all. We design full product experiences-from signup flows and onboarding, to pricing pages, dashboards, and in-app engagement.

How do you handle different user roles?

We design layered UX systems that adapt to multi-role usage-from admins to end users, across web and mobile.

Can you integrate with our existing dev process?

Yes. We provide detailed handoff docs, Zeplin assets, and work directly with your dev team to ensure smooth implementation.

What makes Groto different from other UX agencies?

What makes Groto different from other UX agencies? We're experts in dashboard-heavy, multi-user SaaS products. Our design is CRO-focused, backed by real user insights-not guesswork. Plus, we offer fast execution, flexible engagement, and even a 3-day trial or free UX teardown to get you started.

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Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch

Extreme close-up black and white photograph of a human eye

Let’s bring your vision to life

Tell us what's on your mind? We'll hit you back in 24 hours. No fluff, no delays - just a solid vision to bring your idea to life.

Profile portrait of a man in a white shirt against a light background

Harpreet Singh

Founder and Creative Director

Get in Touch