
Senior Product Designer – Groto
Anu is a Product Designer with 4+ years of experience, specialising in building products from scratch — the messy, early-stage kind where nothing is figured out yet. Across 20+ projects including Camb.ai, Nicotex, and IndieFolio, she's known for untangling complex product flows and turning them into experiences that feel obvious to use. She led the Groto team that won the GDUSA 2023 award for Best UI/UX Design.
Expertise:
Product design
UX strategy
SaaS
Conversion optimization
Design systems




